For Publishers
Get paid for your traffic.
Get back what your users want.
CoverClicks pays job publishers for the signal their users already generate, and returns two things no vendor offers: which of your dormant users are active again somewhere in the network, and, for the users the network knows enough about, the occupations and employers they are most interested in. Re-engage the right people, convert more registrations, match jobs better.
Earn from your traffic
Get paid for the signal your audience already generates. Pricing is a flat fee per volume of users contributed, terms are transparent end-to-end, and you control who can buy and on what conditions. Block specific buyers, exclude whole categories. Rules enforced in real time at match. The network is closed — only suppliers and buyers under contract participate.
Know when a dormant user is active again
Contribute your hashed dormant file and the network reports which of those users are visiting or registering on other job sites right now -- a clean re-engagement list specific to your audience, the kind of thing you cannot build from your own data alone. Mail the people who are job hunting again, not the whole file.
Know what each user wants
For every user the network has enough signal on, you receive the occupations and the employers that user is most interested in -- appended to your dormant file, and in real time through the API as the user visits or registers. Pre-fill registration forms and convert more of them; add occupation and employer keywords that match jobs better. Free to participating publishers: you contribute, you receive.
Case study
MyJobHelper, the first site on the network, gets about 100,000 dormant users back every month, for free.
How participation works
- 1
One onboarding conversation
Drop in a pixel or wire up a server post on the events that matter. Disclosure structure handled under the unified network framework -- no per-publisher legal review required. Most publishers go from first conversation to live participation in days.
- 2
Set your rules, then we match and govern
Tell us who can buy your signal -- by buyer, by vertical. Every qualifying event is matched against eligible buyers' systems and routed under your rules. Consent provenance travels with every signal. Rule changes apply going forward, not retroactively.
- 3
Receive value back
Revenue updates daily, payouts on standard net-30 terms. Intelligence returns flow to participating publishers at no cost: re-engagement lists from your hashed dormant file, and per-user occupation and employer interests delivered on that file and in real time through the API.
Frequently asked
What does it actually cost a premium publisher to participate?
A pixel or server-side integration on the events that matter, and a privacy-policy disclosure that fits the unified network framework. No exclusivity required, no minimum traffic threshold, no platform fees, no vendor lock-in. The structural cost is the integration work and the legal review on disclosure language; both are designed to be light by network policy.
Will participating expose my audience to other parties?
No. Matching happens on hashed identifiers, and your user list is never exposed to buyers. Buyers learn only about consumers they already have in their own systems. You set the rules -- block specific buyers, exclude entire categories. Your audience remains your audience; the network monetizes activity, not access.
Can I block competitors or specific buyers?
Yes. You control who can buy your signal at the buyer level and the category level -- a car-loan site can exclude every auto-loan lender; a homeowner's-insurance site can exclude every carrier they don't want competing for their traffic. Rules are enforced in real time at match and changes apply going forward, not retroactively. The network is closed: only suppliers and buyers we have direct contractual relationships with participate.
What kind of intelligence comes back?
Two things today. First, contribute your hashed dormant file and the network tells you which of those users are active elsewhere -- a re-engagement list specific to your audience, alive users ready for outreach you couldn't otherwise build. Second, for each user the network has enough signal on, the occupations and the employers that user is most interested in, drawn from activity across the whole network rather than your site alone. It arrives two ways: appended to your dormant file, and in real time through the API when a user visits or registers. Job publishers use it to pre-fill and convert more registrations and to add occupation and employer keywords that match jobs better. It is free to participating publishers. The rule is simple: you contribute, you receive. Your integration has to tell us what your users look at -- the standard pixel already does -- and in return you get back what the whole network knows about them.
How does CoverClicks treat consent and compliance?
As a product feature. Every publisher in the network describes data-sharing the same way to their users -- one legal framework, not per-publisher boilerplate. Opt-outs propagate platform-wide. Every signal carries a record of how the user consented and where, so the answer to whether a user agreed to this is always available. Our Trust page lays out the architecture in detail; if you are a sophisticated partner evaluating whether the platform takes the topic seriously, that is the document worth reading.
See it on your own data.
We'll walk through a live integration on a 30-minute call.