Introducing the CoverClicks Network
Knowyouraudience.Earnfromit.
CoverClicks is a network for job publishers. Contribute the signals your audience already generates. In return you get paid for your traffic, learn which dormant users are active again, and receive users' top occupations and employers. Users opt in, and you stay in control of your data.
Implementation takes about half an hour. Designed for premium first-party job publishers.
The Problem
When a user goes quiet, you lose sight of them. CoverClicks doesn't.
You can't tell which dormant users are job hunting again.
Most registered users go quiet within weeks. Some of them are looking for a job again right now, on other sites. Nothing in your own data shows you which ones, so you either mail the whole file or leave them alone.
You don't know what each user actually wants.
A registration gives you an email address and maybe a title. It doesn't tell you the occupations and employers that user is looking at across the web. Without that, job matches are guesses and registration forms ask for things the user has to type in.
Your traffic earns nothing beyond the click.
Every visit, search and registration on your site has value to the wider job market. Today that value goes uncollected, or gets sold one contract at a time with a separate integration for every buyer.
What you get
Three forms of return. Complementary, not alternative.
Most monetization vendors give you one -- a payment line. CoverClicks gives job publishers all three: revenue, re-engagement signals on your dormant users, and users' top occupations and employers.
Earn from your traffic.
Get paid for the signal your audience already generates. Pricing is a flat fee per volume of users contributed, terms are transparent, and you control who can buy and on what conditions. Block specific buyers, exclude entire categories.
Get back intelligence about your own audience.
Contribute your hashed dormant file. The network reports back which of those users are active on other job sites again -- alive, engaged, ready for re-engagement. Mail the people who are job hunting now, not the whole file.
Built on real consent architecture.
Compliance treated as a product feature. Every publisher in the network describes data-sharing the same way to their users -- one legal framework, not per-publisher boilerplate. Opt-outs propagate platform-wide. Every signal carries a record of how the user consented and where, so the answer to 'did this user agree to this?' is always available.
Know what each user wants.
For each user the network has enough signal on, receive the occupations and employers that user is most interested in -- on your dormant file and in real time as the user visits or registers. Pre-fill registrations and convert more of them; add occupation and employer keywords that match jobs better. Free to participating publishers: you contribute, you receive.
How participation works
Contribute. Govern. Receive. Three steps, one onboarding conversation.
1. Contribute
Drop in a pixel or wire up a server post on the events that matter — registrations, form submissions, return visits, intent events. A single onboarding conversation handles disclosure structure under the unified network framework. Implementation takes about half an hour: paste the pixel into your page template and you are live.
2. Govern
You set the rules — who can buy, which categories you exclude. The network enforces them in real time at match. Consent provenance travels with every signal and is auditable end-to-end. Disclosures are unified across the network rather than per-publisher boilerplate.
3. Receive
Three forms of return on what you contribute. Revenue from your traffic. Re-engagement signals on your dormant users. Users' top occupations and employers, on your file and in real time. Reporting updates daily; payouts on standard net-30 terms.
What the network does for publishers
Capabilities built around publisher value, not buyer convenience.
Audience intelligence return
Contribute your hashed dormant file. The network reports back which of those users are showing activity elsewhere -- alive, engaged, ready for re-engagement campaigns you couldn't run before. In-market scoring on those same users is in beta, with deeper cohort and intent capabilities online as the network grows. Specific to your audience, returned to you.
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Watch: CoverClicks CEO Josh Blumenfeld on TA Tech Live
Our founder and CEO sat down with TA Tech's Pete Weddle to explain the problem CoverClicks solves for job site publishers, how the network works, and what it costs to join. Watch the 19-minute interview.
Reactivate Before You Acquire
Every job site pays to acquire users it already has. The cheapest registration you will ever get is the one you got two years ago, if you can tell when that person is looking again.
Introducing the CoverClicks Network
A network for job publishers — get paid for your traffic, learn which dormant users are job hunting again, and receive what each user wants.